European delivery entails buying/leasing a car direct, getting a comped plane ride and transportation to Europe, taking a factory tour over there, having the option of driving it in the EU, and receiving it 2 months later in the US. You'll definitely be getting it for a lower than what you would pay at the dealership here because of additional fees with a middleman, the dealership. You just need to know what European car (BMW/Volvo) you want, can wait a couple of months for your car, and have the time to go abroad. If you know that you are going to be in the market for a BMW or Volvo the next couple of months, it can't hurt to check out the factory prices. Below are prices for the Volvo XC90. Prices for the Volvo XC90 direct through European Delivery. $44,800 for the base model via European delivery. Price from the Volvo website from the dealership. $45,750 for the base model throught dealership. Notice the $950 savings. Airfare, stay, insurance, and transportation is included as well. Additional information can be found on the Volvo website. You can also customize your individual car with more specific options instead of all inclusive packages at the dealership. They tell you when the car will be ready in Sweden (approximately in 3 months). You will interact with a travel agency affliated with Volvo about the travel itinerary. Volvo books you on a flight for two with SAS with seating in Economy Plus (with airport lounge privileges) that connects you through Denmark to your final destination at Gothenburg, Sweden. A Volvo company car picks you up in Volvo (figures :)) and they take you to a hotel in Gothenburg, Sweden. Dinner is comped and the next morning, they pick you up to tour the factory. You see how the cars are assembled and lunch at the company will be provided. When Volvo was owned by Ford, the facilities were pretty bare-bone, but since they were bought buy Geely in 2010, the facilities are now much nicer.
Because, Volvo had a recent 75th anniversary for something, my friend was able to get 2 nights in Gothenburg and 2 nights in Stockholm comped. The same friend who recently ordered an XC90 said that there wasn't any room for negotiation during purchase, but his prior experience with buying BMWs via European delivery definitely allowed him to negotiate car prices. Here's an article about the process with BMWs. It'll save you some cash, get you a free trip to the country that makes your car, allows you to make more customizable options, a company tour, and the option to drive your car on the roads over there, and possibly an extended vacation if you choose. 1/11/17 update: One downside of European delivery is that if you are making payments on the car, you will have to pay 1 or 2 payments once you take ownership of the car in the EU until it gets shipped to the dealership in the US where you are able to drive it. My friend had to make 2 car payments in the time it takes to get delivered to him.
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